Services

Marketing operations consulting

Revstac provides clear, practical marketing operations consulting for B2B companies.

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The way Sam works with me is the epitome of being a CEO's best friend. He makes me look good, works hard to get me high integrity data that I can make confident decisions on, and "runs toward the pain" on challenging issues.
Tom Logan
CEO, Cohley

We solve common operational headaches—like inaccurate reporting, budgeting confusion, tech-stack inefficiencies, and misalignment between marketing, sales, and customer success. Our experienced team simplifies your processes, ensuring marketing activities directly support revenue growth.

Marketing automation

Revstac simplifies your marketing automation processes, ensuring your efforts drive meaningful customer engagement and clear outcomes.

  • Email nurture and automation workflows
  • Lead scoring, enrichment, and segmentation
  • Lead assignment and management
  • Website and ad personalization
  • Audience retargeting strategies

Attribution

We implement clear and simple attribution models to accurately associate contacts, leads, and deals with specific marketing channels. Our approach provides clarity on marketing effectiveness and ROI.

  • Accurate contact and deal attribution
  • Reporting to highlight ROI and marketing efficacy
  • Actionable insights for marketing channel optimization

Reporting

We build straightforward, actionable reports focused on clarity, helping you easily understand marketing performance and make informed decisions.

  • Clear marketing dashboards
  • Campaign performance insights
  • Sales and marketing alignment metrics

Budgeting

We streamline marketing budget management, making it simple to allocate resources effectively and measure results clearly and accurately.

  • Marketing budget planning
  • Identification of redundant tools and SaaS cost savings
  • ROI-focused resource allocation

Tech stack management

Revstac audits and optimizes your marketing technology stack to ensure data interoperability, ease of use, and cost efficiency. We ensure smooth integrations across your marketing and sales systems, eliminating silos and creating efficient data flows.

  • Comprehensive tech stack audits
  • Reliable integration setup and management
  • Data integrity across all tools

Learn about Zapier consulting.

Tracking with third-party tools

We implement and optimize tracking across critical third-party tools, enabling precise measurement and actionable insights from your marketing activities:

  • Google Tag Manager setup and management
  • Tracking website actions on ad platforms (Google Ads, LinkedIn Ads, Meta Ads)
  • Configuring web analytics platforms (Mixpanel, Heap)
  • Ensuring accurate event and conversion tracking

Learn about Google Tag Manager consulting.

Get in touch

Want to learn more? Let's get in touch.